Master the essentials of smart feeding strategies, empowering you to make informed decisions for your pet. Unlock the truths about your pet's food that you may not know.
Watch the documentary “Pet Fooled.” Free on many streaming platforms.
Make sure you know where your food is sourced. Are there synthetic vitamins? Are ingredients organic and non-GMO? Know your ingredients. We can help teach you.
If you’re not able to provide a completely balanced raw diet 100% of the time, try swapping out 10-20% of the kibble you normally feed with some fresh foods. Every little change makes a difference!
A raw or gently cooked diet is optimal for both dogs and cats. They need moisture in their diets, which ultra-processed diets (kibble) do not offer. Additionally, the majority of ultra-processed diets are made from feed-grade ingredients vs human-grade ingredients. Many pet foods also contain synthetic vitamins, which can be very dangerous, and many pets (including the owner of this website) have died from synthetic vitamins. Pets should get their vitamins and minerals naturally in their pet food instead of added in by the manufacturer. We cannot in good conscience recommend any ultra-processed food, but we will offer you healthier options or help you improve your furbabies bowl and make it healthier.
Here are some great videos to help you kick off your journey towards a nutritious and balanced diet for your pet, as well as why it’s so important to be on this path.
We highly recommend that all pet owners watch the “Pet Fooled” documentary on streaming services. Here is the YouTube linked movie for your convenience.
MAKE SURE TO TAKE A SECOND and watch this short video called “Why Pets and Dying Earlier” with Dr. Karen Becker.
Another important aspect to consider… “Understanding the Role of the FDA in Pet Food Regulations” with Chelsea Kent & Gwen Campbell.
Finally, you won’t want to miss this brief video on Dr. Judy Morgan’s powerful must read Yin & Yang nutrition book on The Power of Whole Foods.
Adulterated food is food that has been manipulated, resulting in its quality, purity, or composition being significantly changed or diminished.
Adulteration Math: The lower the adulteration score, the healthier the food for your dog. The graphics above are from Dr. Karen Becker and Rodney Habib in The Forever Dog.
Good: Previously processed ingredients blended together, and heat processed once (many dehydrated foods).
Better: Raw, fresh ingredients blended together and freeze-dried or high-pressure pasteurized (HPP), as well as raw fresh ingredients blended together and no-heat or low-heat processed once (many raw meat dehydrated foods and gently cooked foods).
Best: Raw, fresh ingredients blended together and served, or frozen (no heat process) to be eaten within three months (homemade food, commercial frozen raw food).
Discover how to empower yourself through knowledge with this video on “How to Pick a Pet Food for Better Health and Long Life in 2024,” featuring insights from the esteemed Dr. Karen Becker and Rodney Habib.
So let’s talk about the different types of food.
Ultra-processed food (semi-moist, dry kibble, canned) verses feeding a biologically and species-appropriate real food diet. Why? Because 'Every creature needs whole living food to thrive,' except… it can’t be a whole food when we pull the moisture out."
Dr. Karen Becker
Let’s talk enzymes, which are made in the pancreas. There are digestive enzymes that have a very specific role of breaking down food to create a fuel source. They can be found in the saliva and digestive tract. And then there are metabolic enzymes, responsible for every metabolic function— everything from eyesight, one’s ability to heal, even cognitive function. Metabolic enzymes help us to live a long life.
Now, the pancreas says “If I get a lot of whole foods with naturally occurring enzymes, I can spend my energy on metabolic functions (like organ functions and the ability to self-heal)”. Enzymes from food sources help aid in digestion, which takes the work off the pancreas. But enzymes have a distinct weakness, which is heat. Around 118° (47°), they become unstable, but if that heat reaches 185° (85°), they’re gone. This is why “gently cooked” food must be cooked low and slow. Kibble is cooked at very high temps, far exceeding 185°. For dogs, the marrow in bones, organ meat, and goat’s milk are good examples of sources loaded with live enzymes.
Moving on to Amino Acids, the building blocks of protein. Amino acids are pieces of a protein molecule that link together like a chain-link fence – the stronger they are, the stronger the protein molecule. The more amino acids one has, the more they can be utilized. When heat is added, they start to change shape, but our and our dog’s bodies are designed to receive the amino acids in a certain shape. With enzymes wiped out at 185° (85°), the amino acids are denatured – meaning they’ve changed their nature or natural qualities of – we/our dogs then have to work harder to get protein.
When amino acids are in a specific order and a specific shape, they form a protein. There are digestive enzymes that fit into these proteins just right, which help break down the amino acids into usable blocks to help build muscle or repair and replace cells. When the amino acids are altered, the enzymes can’t fit right, making it harder to break down.
Protein is second to water for what our and our dogs’ bodies use, so ensuring we have quality, real protein is important. There are 22 amino acids our dogs need for life. Half are essential amino acids, which the body can’t make, so they get through other sources, like food. With cooked proteins, the body does more work and gets less nutrients.
Lastly, when we talk about moisture-dense diets, I’m referring to intracellular moisture, the fluid/moisture within cells, and it is the place where most of the fluid in any living thing (plant, animal, fungi) is contained. To put it into perspective, if you drink a glass of water, you only get 70% of that hydration/moisture, but if you eat an apple, you will get every cell of hydration/moisture because of how complex all of these components are when working together. So for our dogs, if we’re feeding a dry diet, they’re getting zero moisture/hydration from their food. Even if we add water, bone broth, goat’s milk to try to rehydrate it, it’s not intracellular moisture and it’s not as beneficial as if they were to eat whole, real food.
Inflammation is a defense mechanism. Inflammation is swelling to protect organs, even the stomach and GI tract. Chronic inflammation is a state of inefficiency. How can we help to lessen that inflammation? Feed whole living foods. “Let food be thy medicine.”
Ultra-processed foods usually are made from feed-grade ingredients vs human-grade ingredients. Ideally, you want to feed pet food that has human-grade ingredients.
“Understanding Dog Food Options: Comparing Kibble, Gently Cooked and Raw Diets” by Feed Real Institute.
“Tradition or Nutrition? Are You Feeding Your Pet for Health and Longevity?” by Dr. Christine Woodford.
Rendered ingredients mean that the pet food is made from 4D meat, which is dead, diseased, decaying, and disabled animals. You can see pics of a rendering plant taken during an investigation.
“Assessment of the Content of Macronutrients and Microbiological Safety of Dry Dog Foods” by Jagoda Kępińska-Pacelik, Wioletta Biel, Robert Witkowicz, Krzysztof Frączek, and Karol Bulski.
Dr. Judy Morgan (2025 Holistic Veterinarian of the Decade): “Kicking Kibble to the Curb – Dead Food.”
“Raw v Dry, Which is Safer?!! Come On, You’re Not Still Asking That…” by Dr. Conor Brady.
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